Your Refined Ad Analysis Essay Guide


Advertising and everything that is connected to it somehow has an important role in our daily life nowadays. Wherever you are going, in fact, you cannot avoid meeting advertisements and its products. You can see them on billboards or meet them on television or the Web, going to various websites.

Ad analysis essay is a popular task for students to take. Such an essay writing is more about writing with ad reviewing and using a specific and certain format for it. There is a format of the structure, which is typical for essays that a student has to follow. So, scroll down to see how to approach of writing an ad analysis essay.

How to Write an Ad Analysis Essay Well?

“Oh, how to make an ad analysis essay, so it would be good and evaluated with the high grade?”, a lot of students may think when getting such an assignment.

Here is a list of “to-do” and “not-to-do,” when accomplishing such a task:

  • Pick the most suitable topic (if the picking was up to you, not to your teacher);
  • Follow the structure;
  • Write from the heart and soul;
  • Use arguments and examples;
  • Do not jump over the words volume;
  • Be precise and do not start writing too much;
  • Try to make your text connected within all of its parts.

Now we are going to review how to format and organize the ad analysis essay or, rather, to structure it. Here are 3 parts of it.

  1. The first its part is an ad analysis essay introduction. In this place, this is quite important to claim what your analysis will be focused on. You have to get right to the main point ASAP. You or any other person, creating an essay, do not have to be so sure that the reader is aware of the presented product. That is why your first step would be analyzing a little ad history and a little describing of the actual product. While writing an ad analysis, show why this product is better, in comparison with the other existing products. Make your first part catchy, so the reader wants to go further.
  2. Ad analysis essay body counts as the main part of essays. Any advertised product is meant for a specifically chosen audience, so the TA (target auditory) would be glad about what they see. When you write an ad analysis essay, remember how important it is to explain well why this ad is valuable and/or helpful. Make the TA like the advertised product.
  3. Ad analysis essay conclusion is truly the last part, but it cannot make it any less important. It requires to be catchy and precise because you need to convince the TA in what you have been leading since the beginning of the essay. The conclusion is your summary of those things that you have described before.

How to Write an Ad Analysis Essay Thesis?

When start writing ad analysis essay thesis, you have to assure yourself in quality of every research and digging part on the material. You have to be sure that now you are aware of the single detail in the paper. Try to find the main ultimate point in your text and then boil it down into one or two sentences, not more.

How should it look like? Your thesis should be precise and clear enough, so the reader could catch the chain of thoughts of your paper and so that every paper’s part could be related within all of its parts with no trouble.

Creating an Ad Analysis Essay Outline

The assignment's outline is a separate paper, which serves as a so-called “essay plan” for you. There you show how you will make your structure precisely and show it this way, so it would be comfortable and appropriate for you to stay focused on the topic without turning to other areas.

Here is an ad analysis essay outline template:

  • Introduction:
    • Advertisement’s Purpose;
    • Ad’s Context summary;
    • Background info on the company and product;
    • Thesis statement (1-2 sentences);
    • Effect of this ad for the TA.
  • Body:
    • The effectiveness of the ad for the TA;
    • Providing examples;
    • Discussing various ad’s components;
    • Explaining some strategies, which are used for persuading the TA;
    • Describing emotions and thoughts the ad is provoking in the audience;
    • Describing every strategy (visual ones);
    • Describing every strategy (textual ones), also including narration style and tone.
  • Conclusion:
    • Stating the main ad’s points and reasons, why the ad is successful;
    • Showing the technique that makes the product great and outstanding;
    • Reviewing the ad’s intention;
    • Providing your opinion.

Follow our guidelines and be confident that your ad analysis essay will be perfect!